How to Define Your Target Market

How to Define Your Target Market

When it comes to marketing, one size does not fit all. The most effective marketing campaigns are those that are designed specifically for a certain group of people, known as the target market. Target marketing allows you, as a salesperson, to focus your time and...
Invest In You

Invest In You

If you want the best return possible on both your time and your money, self-investment is imperative. It is easy to allow yourself to fall lower on your priority list, but that is to your disadvantage! Investing in yourself carries many important benefits that can...
THE POWER OF WOMEN LEADERS

THE POWER OF WOMEN LEADERS

Women have long been underrepresented in leadership positions across many industries. This is slowly starting to change, but there is still a lot of progress to be made. There are many reasons why women make great leaders, and it’s time that more companies...
Productivity Through Goal Achievement

Productivity Through Goal Achievement

Most people want to be more productive but don’t know how. In fact, many people spend their days going through the motions without any real sense of purpose. They feel like they’re just spinning their wheels and not getting anywhere. This can be incredibly...
Multiply Your Leadership

Multiply Your Leadership

In order to be an effective leader, you must learn to multiply your skills and capabilities through others. By sharing your skills and teaching others the skills you have mastered, you can greatly increase your effectiveness as a leader. The most successful leaders...